For years, presenting off-plan apartments has relied on traditional visualization firms. Developers typically commissioned a limited set of static renders—often just 5–10 fixed images per unit—at a cost that could easily reach or exceed €500 per image. Any change in angle, furnishing, lighting, or style required new manual requests, adding time and expense. Buyers saw only pre-selected views in a single style, limiting their ability to truly imagine the space.

That approach is changing.

How it works:

Users navigate a fully interactive 3D model, walking freely to any desired perspective. They instantly toggle between empty or pre-furnished scenes and select their preferred styles, lighting, and color schemes. AI then generates a high-quality render based on the exact viewpoint and chosen settings, ready to download or share in seconds.

Yes, that simple!

Key Differences:

While traditional visualization firms deliver a fixed number of static images per unit, with manual requests needed for every change and the same single style shown to all buyers, GBuilder offers something entirely different. Asset volume becomes limitless — any angle, any view. Scene control happens through instant toggles for empty or furnished views and more. And sales versatility reaches a new level with targeted styles and lighting tailored to each buyer.
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This shift puts control back in the hands of developers and sales teams. Unlimited, on-demand, personalized visuals—created in-house, in real time—help buyers connect more deeply with the property and make decisions faster.

The old way of visualizing off-plan homes is giving way to something far more flexible and powerful.

Ready to bring this capability to your projects? Contact us today to learn more or schedule a demo.